Hair Color - Robert Craig Salon Products

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HAIR TO DYE FOR!

By Robert Craig

What’s a girl to do if she doesn’t want major chemicals lousing up her luscious locks?  Don’t despair - renowned hair colorist, Robert Craig, has created Color by Robert Craig, a new, gentle permanent hair color developed without a trace of harmful agents like peroxide, ammonia, alcohol, perfume, or resorcinol.  Additionally, Robert Craig’s No More Bad Hair Days Kit is the perfect solution to maintaining color treated hair!

At home hair colors can contain over 40 different ingredients/chemicals.  Color by Robert Craig contains, on average, 11 essential ingredients to cover grays, turn grays into highlights, go a few shades darker, tone down highlights, or create lowlights.  The innovative technology developed for the line is highly effective so that color will not wash or fade away; however, it is gentle enough so that it won’t damage the structure of the hair.

It is available in 21 intermixable, luxurious shades plus a special Clear Color to add shine or fine-tune the other colors.  The line is water-activated, which means that there is no separate chemical developer to worry about.  Because there is no ammonia or peroxide, Color by Robert Craig does not have the unpleasant odors associated with typical hair colors.  Without these damaging chemicals, color fades less and slower, even in the sun and chlorinated water.  Plus, the built-in conditioners leave hair shiny, silky to the touch, and tame the wiry hairs which come with grays.

In order to maintain your freshly colored new do and protect it from the elements of the environment, Robert Craig recommends using his signature No More Bad Hair Days Kit.  Most of us blame our “bad hair days” on either our shampoo, hormone changes, or the weather.  Robert Craig states, "The real culprit is the water!" Water varies widely all around the U.S. and even within the same city.

Extremely hard and moderately hard water contains minerals which cling to hair and make it difficult for shampoo to clean properly and can cause color treated hair to fade. Soft water makes rinsing out shampoo a challenge and can leave hair limp and dull. When traveling for vacation, business or a big event, don’t let bad hair days add extra stress to your life.

Robert Craig No More Bad Hairdays Kit comes with twelve test strips, three shampoos for different water (soft, moderately hard and extremely hard), and a spray-on, leave-in conditioner. If you're traveling frequently and your hair is color-treated, water can wreak havoc on your hair. These travel-sized shampoos really do perform mini-miracles, and the spray-on conditioner is nice, too. Now, a trio of shampoo formulations from Robert Craig addresses the problems water can cause, which make it hard for us to tame our hair. Craig went to work on this problem after clients who traveled on business came back complaining that their usual shampoo didn't perform the way it did at home.

Robert Craig
Creator of Robert Craig Salon Products

Color by Robert Craig retails for $9.99, while The No More Bad Hair Days Kit is available for $19.99.  Both products are sold via the company’s website, www.robertcraig.com, or by calling the toll free number, 1-800-917-2566.

For additional information or to schedule an interview, please contact Jill LaVorgna or Marcela Bequillard, KMR Communications, at 212-213-6444.  KMR Communications, Inc. is a vital communications resource, fulfilling the interview needs of the news media with experts from the medical, fitness, and beauty industry.

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