Environ RAD Sunscreen

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Environ’s RAD Sunscreen - Skin Care in the 21st Century

By Dr. Des Fernanades

Since the middle of the 80’s, fair skinned people have been much more aware of the need to protect their skin against the harmful effects of too much sunlight. This is a very good principle, but there have been some very unsettling surprises. Logically we all tend to think that the higher the factor of the sunscreen, the better the protection against aging and skin cancer. It is even better if it is waterproof. Then we really do not have to worry too much. We think all of this must be true when we have been in the sun for a long time and escaped without burning. This will convince most of us that we have done all that is necessary to prevent damage to our skins and the eventual cancer. Unfortunately, the truth seems to be a little different.

Sunscreen & Preventing Skin Cancer

Even though sunscreens absorb or reflect some of the energy of the damaging ultra-violet light of the sun, a fair amount still gets through into the skin. Over many years, even this mild exposure will cause damage to the layers of skin resulting in a thin, wrinkled skin, with dilated blood vessels, blotchy pigmented spots, and a frail, rough surface. Such a skin cannot easily resist injury or infection, and it develops skin cancer very easily. This is probably why British scientists found that even in places where people used sunscreens very faithfully, the numbers of skin cancers did not drop as much as would have been expected, a very odd fact. What could the reason be?

The truth is that skin cancer is caused by molecules known as free radicals causing damage to the genes of the cells. The DNA or genetic code is damaged. The irony of it all is that the most common and destructive free radical comes from oxygen. Man cannot live without it; but when ultraviolet light breaks the O2 molecule into two single molecules of oxygen, they do to DNA what the sea air does to our cars: Rust!  Rust in a car is like cancer; it does not stop if neglected. It is the same in skin.

What then can possibly be done?

Environ RAD Sunscreen: Anti-Oxidant Vitamins

I have developed the idea of an “anti-rust” or, more accurately, anti-oxidant vitamins into Environ’s RAD sunscreen. Suddenly the free radicals can be neutralized before they have a chance to do damage. Clearly this completes the picture in proper prevention of skin cancer. Not only that, but aging will slow down, and damage caused by the sun will be minimized with proper use of the Environ RAD sunscreen.

Sunscreen: Waterproof?

All sunscreens need re-application if one spends a long time in the sun and definitely after swimming. Americans are now so serious about this that the Food and Drug Administration is going to ban the word Waterproof on sunscreens. The word Waterproof actually prevents people from reapplying their sunscreens after swimming, a “fatal” mistake.

Sunscreen: SPF

The obsession with using the highest factor of sunscreen is a logical one because the higher factor is automatically equated with better protection. The factor of a sunscreen merely refers to the length of time one will be able to tolerate the sun before burning, compared to the time without protection. It cannot in any way tell us how well it will protect us against cancer. In fact, it would appear that without sufficient anti-oxidant vitamins, it might even add to the risk of more skin cancer by encouraging us to stay in the sun longer.

So, by all means go out into our lovely climate, but play by the rules:

• Between 11 & 3, duck under a tree.
• Be sunwise, anti-oxidize!
• Re-apply, re-apply and re-apply.

Dr. Des Fernanades

Dr. Fernandes is the Chief Medical Advisor for Environ Skin Care and Vivida SA.  He remains at the forefront of highly advanced research in topical vitamin application.  His bold combination of vitamins A, C, and beta carotene, administered safely and effectively with the Environ® Ionzyme DF machine which promotes advanced penetration, has produced significant results.  He designed the Environ® ROLL-CIT specifically for percutaneous collagen induction (mesotheraphy) and created a company to market it.  His range of skin care products, marketed under the name of Environ®, are formulated to deal with vitamin depletion from sun and photo-exposure.

For more information or for your nearest retailer, visit www.environ.co.za or call Toll Free 1 (877) 337-6227.

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